On September 25th, the Weibo store in Banchang Village, Wanzhai Township, Xuan'en County, Enshi, Hubei Province held a village and town promotion event. Although it was only a promotion event for villages and towns, the results received were inspiring: 12 Weibo water heaters and 8 energy gathering cabins were sold in a single day!



Pre campaign hype and brand image attention

As a Weibo image specialty store in Banchang Village, the store owner had already arranged a promotional fleet to the streets and alleys of Banchang Village a few days before the promotion event to promote the promotion. Vehicles covered with Weibo brand advertising slogans not only notified the promotion information, but also promoted the Weibo brand.

From the layout of this promotional event, including the air arch, promotional banners inside and outside the store, themed X display racks, promotional floor stickers, promotional flyers, special receipts printed with the Weibo logo, and exquisite new product samples from three meters, the maturity, stability, and professionalism of this specialty store are evident everywhere.



Professional rhetoric, customers are eager to buy

Weibo has a professional sales pitch training program in product introduction, which includes eight step sales methods: welcome, stop, ask, speak, answer, retain, complete, and deliver. Every trained dealer is proficient in promoting product sales, and customers can listen and remember which model they need to buy.

Channel penetration, mid to high end machines become mainstream

In just half a day, the Banchang Village Weibo specialty store has already sold 8 energy gathering tank water heaters, indicating that customers trust the Weibo brand and Weibo's mid to high end products. Why do Weibo water heaters sell so well in third - and fourth tier cities? This is partly due to the deep penetration of Weibo brand in county and township channels, as well as the affordable prices of mid to high end products.


Hot selling models, great discounts and free gifts for promotions

The main water heaters of the day's event are the current popular models of Webo brand, such as the vertical energy gathering cabin L30G-40, which is usually in short supply. Today, we also buy one for free. Red rubber stool, red washbasin, electric kettle, electric rice cooker, Gree electromagnetic cooker, water dispenser, and various kinds of awesome gifts emerge one after another, and on-site customers rush to place orders!


Decisive action, 12 water heaters per day

On that day, the Banchang specialty store sold a total of 12 Weibo water heaters, including 8 high-end energy gathering compartments, 3 Xianwang units, and 1 Safety Wang unit. This month's retail data once again surpassed Midea, becoming the sales champion of Banchang Village for the month! When asked why he was able to achieve such impressive results, the shop owner, Mr. Hu, said that only with the excellent quality of Weibo can customers buy with confidence and satisfaction! He also expressed confidence in selling over 100 units annually this year!

On the same day, a total of 12 Weibo water heaters were sold for over 23000 yuan, and Mr. Hu's enthusiasm was also quite high to achieve such good results! Next, Weibo's village and town promotion activities will also be carried out in other villages and towns. Please stay tuned for our updated battle report!